Finally, a site in the rural town of Marne-la-Vallée was chosen because of its proximity to Paris and its central location in Western Europe. However, shallow bedrock was encountered beneath the site, which would have rendered construction too difficult.
The pleasing landscape of that region, as well as its climate, made the location a top competitor for what would be called Euro Disneyland. Disney had also shown interest in a site near Toulon in southern France, not far from Marseille. The site in Pego, Alicante became the front-runner, but the location was controversial as it would have meant the destruction of Marjal de Pego-Oliva marshlands, a site of natural beauty and one of the last homes of the almost extinct Samaruc or Valencia Toothcarp, so there was some local outcry among environmentalists. Disney had asked each site to provide average temperatures for every month for the previous 40 years, which proved a complicated endeavour as none of the records were computerised and were registered on paper. Both nations saw the potential economic advantages of a Disney theme park and offered competing financing deals to Disney.īoth Spanish sites were located near the Mediterranean and offered a subtropical climate similar to Disney's parks in California and Florida.
By March 1985, the number of possible locations for the park had been reduced to four two in France and two in Spain. However, Britain and Italy were dropped from the list due to both lacking a suitable expanse of flat land. Britain, France, Italy and Spain were all considered. In late 1984 the heads of Disney's theme park division, Dick Nunis and Jim Cora, presented a list of approximately 1,200 possible European locations for the park. Cardon Walker, Tokyo Disneyland opened in 1983 in Japan with instant success, forming a catalyst for international expansion. History Seeking a location for a European resort įollowing the success of Disneyland in California, the plans to build a similar theme park in Europe emerged in 1966 with sites in Frankfurt, Paris, London or Milan under consideration.
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On 19 June 2017 Disney completed a tender offer to own over 97% of Euro Disney and then implemented a full buyout of the shares they did not already own. The Walt Disney company will also invest an additional 1.5 billion euros to strengthen the company. This brought The Walt Disney Company's total ownership to 85.7%. In 2017, The Walt Disney Company offered an informal takeover of Euro Disney S.C.A., buying 9% of the company from Kingdom Holding and an open offer of 2 euros per share for the remaining stock. Until June 2017, Disney only held a minority stake in the resort, when they bought the remaining shares. The park is burdened by its debt, which is calculated at about €1.75 billion ($2.20 billion) and roughly 15 times its gross average earnings. Walt Disney announced a €1 billion ($1.25 billion) bailout plan to rescue its subsidiary Disneyland Paris, the Financial Times reported on 6 October 2014. 6.2 Shopping, dining, and entertainment.2.6 Financial, attendance and employment struggles.2.1 Seeking a location for a European resort.The company operations are divided into five distinct segments: Studio Entertainment, Parks and Resorts, Disney Consumer Products, Media Networks and Disney Interactive, making Walt Disney Company one of the world most profitable company. The Park, which has celebrated its 25th anniversary in 2017, is one of the most visited amusement and theme parks worldwide, even if Disney in Europe still represents a small part of Walt Disney Company’s revenue compared to the American region. With more than 50 attractions, 50 restaurants, two themes parks (Disneyland Park, Walt Disney Studios Park) and eight hotels, Disneyland Paris is way more than just a recreational site. That same year the Eiffel Tower or the Louvre Museum had far less visitors than the Disney Park. In 2012, the amusement park reached the number of 16 million of visitors, its highest attendance in the period going from 2006 to 2016. Even if Disneyland Paris encompasses two theme parks, a person visiting both parks in a single day will still be counted as only one visitor. Since 2006, Disneyland Paris have seen its number of visits per year gradually increasing. Compared to the previous year, figures experienced a drastic decrease due to the pandemic caused by the novel coronavirus (COVID-19). In 2020, 1.92 million visitors came to Marne-la-Vallée, near Paris, to visit one of the most famous amusement parks in Europe: Disneyland Paris.
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